Over the past two weeks, the On-us Case Challenge 2025 brought together 30 student teams from Shun Lee Catholic Secondary School, Maryknoll Father’s School, Valtorta College, and Good Hope High School. This intensive journey transformed bold ideas into actionable prototypes through the guidance of expert mentors and industry partners.
Through design thinking workshops, brainstorming sessions, and one-on-one consultations, teams tackled real-world challenges regarding customer loyalty, data-driven incentives, and retail engagement, learning how to move from insights to execution in record time.
The event culminated in final presentations where participants pitched their prototypes to our judging panel. We were inspired by a diverse range of solutions, from AI-powered vouchers to personalized incentives designed to engage the student and parent community. Each team impressed us with their creativity, depth, and the tangible potential their solutions bring to the industry.
For On-us, the Case Challenge is more than a competition; it is a platform to empower the next generation of innovators. By exploring how FinTech, voucher intelligence, and data-driven marketing can evolve through fresh perspectives, these students help shape the future of our industry and inspire us to continue our own journey of innovation.
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